首页 | 本学科首页   官方微博 | 高级检索  
相似文献
 共查询到20条相似文献,搜索用时 62 毫秒
1.
随着旅游形象定位的不断深入,区域旅游形象体系不协调问题日益突出。研究中从县域对地市、地市对辽宁省两个层面分析了辽宁省旅游形象体系的协调性。研究显示:县域-地市的旅游形象体系存在两种状态:第一,旅游形象体系不协调,具体包括:(1)尚无明确定位的地市整体旅游形象;(2)地市整体旅游形象定位不准;(3)上、下级旅游形象定位都不恰当;(4)上级定位明确、恰当,下级定位不当。第二,旅游形象定位和谐的也分两种类型:(1)整体旅游形象体系比较和谐,个别县市旅游形象需要调整和完善;(2)旅游形象体系和谐,仅有1个县市尚未明确定位旅游形象。从地市-省级旅游形象体系角度来看,丹东市、锦州市、营口和葫芦岛对辽宁省整体形象支撑不足,需进行调整。  相似文献   

2.
旅游目的地形象研究综述   总被引:5,自引:0,他引:5  
在对国内外文献分析的基础上,对旅游目的地形象的概念、构成要素、影响因素及形成过程等问题进行了系统研究,得出旅游目的地形象的构成要素包括认知/感知形象、情感性形象以及整体形象,并分析了其间的关系;旅游目的地形象的影响因素主要包括诱导性因素与个体因素,并分析了影响因素与构成要素之间的关系;旅游目的地形象的形成过程有静态与动态之分.探讨了旅游目的地形象的发展趋势,得出其对国内旅游形象研究的启示.  相似文献   

3.
三门峡市旅游形象定位研究   总被引:8,自引:0,他引:8  
文章在对三门峡市旅游形象现状和旅游形象要素进行深入分析的基础上,为其确定了“探访仰韶文化,领略虢国风貌”的旅游形象,对该定位的依据进行了分析,提出了旅游形象塑造与推广的具体建议。  相似文献   

4.
形象导向的城市旅游规划的基本思路   总被引:8,自引:2,他引:8  
文章从城市旅游规划的中心任务分析入手,提出了城市旅游规划应坚持以形象为导向的基本观点,并根据我国一段时间以来旅游规划发展的主流思想,探索了形象导向的城市旅游规划的基本思路及其技术路线。其基本思路,首先设计和营造城市旅游总体形象,然后以形象为核心规划城市旅游系统,规划出的城市旅游系统又反过来使城市旅游总体形象得到进一步强化,从而最终形成一个功能齐备,结构合理,整体优化的城市旅游发展体系。在此思想指导下,形象导向的城市旅游规划从规划入手到规划成果的最终出台要依次经过以下几个阶段;城市旅游动力模型分析、城市“文脉”分析,城市旅游客源市场分析,城市旅游形象现状分析,城市旅游形象定位,城市旅游形象营造,城市旅游形象传播和旅游相关系统规划。  相似文献   

5.
中国旅游城市形象感知特征与分异   总被引:2,自引:0,他引:2  
城市是当前最主要的旅游地域载体,研究城市旅游形象感知能为城市旅游发展与管理提供依据。基于中国代表性旅游网站——"携程网"近5年发布的11000多条网络文本,结合多种方法,对49个"中国优秀旅游城市"形象感知做出对比分析。研究发现了中国城市旅游形象总体感知结构与感知方式,认为旅游城市可划分为七种类型,指出认可度而非感知度是影响旅游形象感知的主要依据,识别了有效区分各类城市旅游形象感知的13项因子,归纳了各类城市的旅游形象感知状态和比较优势及劣势,重点对比分析了两类主要旅游城市形象感知。结论弥补了小样本研究的局限,扩展了对中国旅游城市形象感知特征与分异的认识。  相似文献   

6.
区域形象是人们对某一区域的总体评价,它对区域社会经济发展有着重要影响作用.针对大湘西旅游业的发展情况.在分析大湘西的旅游资源、旅游市场、旅游政策环境等方面以及旅游形象现状的基础上,对大湘西的区域旅游形象进行整体和分区定位设计,提出了大湘西的国际、国内及省内形象定位,以及张家界、湘西自治州和怀化三地各自在大湘西区域旅游中的形象定位.大湘西旅游形象定位设计要加强宣传力度,扩大旅游形象影响;重视三地旅游合作与协调;建设统一形象,进行联合促销.  相似文献   

7.
区域旅游形象设计日益受到国内外重视。文章从区域旅游形象的概念、形成和基本内容等方面阐述了区域旅游形象设计的一般原理;并以内蒙古自治区为例,论述了区域旅游形象策划的设计方法,构建了一个包括理念基础、整体形象、宣传口号、产品形象等较为全面的旅游形象系统。  相似文献   

8.
苏州水乡古镇旅游形象定位研究——以部分水乡古镇为例   总被引:2,自引:0,他引:2  
古镇旅游是当今旅游市场的新宠,苏州市水乡古镇众多,特色各异,为其水乡古镇旅游发展奠定了良好的资源基础.然而,基于水乡古镇旅游产品的趋同性,使得苏州水乡古镇在旅游业发展中竞争十分激烈,旅游形象战略成为各水乡古镇旅游业可持续发展的重要战略之一.文章从苏州各水乡古镇的旅游形象宣传口号出发,对部分水乡古镇旅游形象定位进行了对比分析,在此基础上,确定了苏州水乡古镇旅游形象定位的原则,提出旅游形象定位的建议,以期促进其旅游业的协调和可持续发展.  相似文献   

9.
通过对590位有过安徽汤池旅游经历的游客进行问卷调查收集数据,使用多元回归和层次回归分析方法检验温泉旅游地认知形象对游客体验和行为的影响以及旅游动机的调节作用。研究发现:温泉旅游地认知形象对游客体验和游后行为意向都有显著的正向影响,但不同的认知形象因子有着不同的影响模式和效应,总体而言,旅游设施与活动和温泉品质2个形象因子的影响效应要大于旅游交通和整体环境2个形象因子的影响效应;旅游动机在特定形象因子影响游客满意和重游意向的过程中产生了显著的调节作用,具体地说,旅游动机正向调节了旅游交通形象对游客满意的影响,负向调节了设施与活动形象、正向调节了温泉品质形象对游客重游意向的影响。  相似文献   

10.
旅游形象研究理论进展与前瞻   总被引:15,自引:1,他引:14  
该文回顾了我国旅游形象研究的重要内容,概括国内外在旅游形象研究工作中的成就,并分析研究中存在的问题,探讨旅游形象研究的发展趋势。  相似文献   

11.
BOOK REVIEWS     
Book Reviewed in this article: Development and Environment in Peninsular Malaysia . S. Robert Aiken, Colin H. Leigh, Thomas R. Leinbach, Michael R. Moss. The Rural-Urban Fringe: Canadian Perspectives . Ken B. Beesley and Lorne H. Russwurm, eds. Women and Development . Lourdes Benería, ed. The Border that Joins: Mexican Migrants and U.S. Responsibility . Peter G. Brown and Henry Shue, eds. Cities of the World: World Regional Urban Development . Stanley D. Brunn and Jack L. Williams, eds. Time Resources, Society, and Ecology: On the Capacity for Human Interaction in Space and Time (Vol. I, Preindustrial Societies). Tommy Carlstein. Urban Geography . David Clark. Spanish City Planning in North America . Dora P. Crouch, Daniel J. Garr, and Axel I. Mundigo. Not On Our Street: Community Attitudes to Mental Health Care . M. J. Dear and S. M. Taylor Unequal growth: Urban and Regional Employment Change in the U.K. Stephen Fothergill and Graham Gudgin. Agricultural Land in an Urban Society . Owen J. Furuseth and John T. Pierce. The Petroleum Industry in Oil-Importing Developing Countries . Fariborz Ghadar. Historical Understanding in Geography, An Idealist Approach . Leonard Guelke. Regional Planning in Europe . R. Hudson and J. R. Lewis, eds. Remote Sensing for Resource Management . Chris J. Johannsen and James L. Sanders, eds. Geography and The State . R. J. Johnston. Texas Graveyards: a Cultural Legacy . Tlrry G. Jordan. The Politics of Location: An Introduction . Andrew Kirby. A Social Geography of the City . David Ley. Energy and the Future . Douglas MacLean and Peter Brown, eds. The Natural Environment of Newfoundland Past and Present . A. G. Macpherson and J. B. Macpherson, eds. Tourism: Economic, Physical and Social Impacts . Alister Mathieson and Geoffrey Wall. Railroads and Land Grant Policy: A Study in Government Intervention . Lloyd J. Mercer. Progress in Rural Geography . Michael Pacione, ed. Progress in Urban Geography . Michael Pacione, ed. Models of Spatial Inequality: Settlement Patterns in Historical Archaeology . Robert Paynter. Natural Hazard Risk Assessment and Public Policy, Anticipating the Unexpected . William J. Petak and Arthur A. Atkisson. The Nature of Geomorphology . Alistair F. Pitty. Regional Conflict and National Policy . Kent A. Price Women and Spatial Change: Learning Resources for Social Science Courses . Arlene C. Rengert and Janice J. Monk, eds. Urban and Regional Analysis for Development Planning . Richard Rhoda. Rivers: Form and Process in Alluvial Channels . Keith Richards. This Remarkable Continent: An Atlas of United States and Canadian Society and Culture . John F. Rooney, Jr., Wilbur Zelinsky, and Dean R. Louder, gen. eds. The Origins of Open-Field Agriculture . Trevor Rowley, ed. Residential Location Determinants of the Older Population . Gundars Rudzitis. Borderland Sourcebook: A Guide to the Literature on Northern Mexico and the American Southwest . Ellwyn R. Stoddard, Richard L. Nostrand, and Jonathan P. West, eds. Arctic and Antarctic . David Sugden. Tall Timbers Ecology and Management Conference, February 22–24, 1979, Proceedings No. 16 . Graphic Communication and Design in Contemporary Cartography (Progress in Contemporary Cartography , Vol. II). D. R. Fraser Taylor, ed. Living with Energy Shortfall: A Future for American Towns and Cities . Jon Van Til. The United States: Habitation of Hope . J. Wreford Watson. Air Photo Interpretation for Archaeologists . D. R. Wilson. Urban and Rural Change in West Germany . Trevor Wild, ed. Population and Resources . Harry Robinson.  相似文献   

12.
BOOK REVIEWS     
Book Reviewed in this article: Geography and the Third World. International Seminar, 14–18 May 1980, Kuala Lumpur, Malaysia . Ishmail Ahmad and Jamaluddin Md Jahi, eds. The Growth Dilemma: Residents' Views and Local Population Change in the United States . Mark Baldassare. Sport and Place: A Geography of Sport in England, Scotland & Wales . John Bale. The Deindustrialization of America: Plant Closings, Community Abandonment, and the Dismantling of Basic Industry . Barry Bluestone and Bennett Harrison. Selected Essays 1963–1975: Carl O. Sauer . Bob Callahen, ed. Housing and Planning in the Countryside . G. Clark. Conflict, Politics and the Urban Scene . Kevin R. Cox and R. J. Johnston, eds. Thematic Maps: Their Design and Production . David J. Cuff and Mark T. Mattson. Wine: A Geographic Appreciation . Harm Jan de Blij. USSR in Maps . J. C. Dewdney. Political Geography: A Contemporary Perspective . Ramesh D. Dikshit. Rethinking Human Adaptation . Rada Dyson-Hudson and Michael A. Little, eds. Sacred Sands: The Struggle for Community in the indiana Dunes . J. Ronald Engel. Geography of the Biosphere . A. Furley and Walter W. Newey. Disaster and Reconstruction . Robert Geipel. Glasgow: The Making of a City . Andrew Gibb. Design for Arid Regions . Giden S. Golany, ed. Urbanization and Cancer Mortality: The United States Experience, 1950–1975 . Michael R. Greenberg. Geology in the Nineteenth Century: Changing Views of a Changing World . Mott T. Greene. Colonización y Destrucción de Bosques en Panamá . Stanley Heckadon Moreno and Alberto McKay, eds. Urban Geography: A First Approach . David T. Herbert and Colin J. Thomas. The Visual and Spatial Structure of Landscapes . Tadahiko Higuchi. Climate from Tree Rings . M. K. Hughes, P. M. Kelly, J. R. Pilcher, and V. C. LaMarche, Jr., eds. The structure of Nineteenth Century Cities . James H. Johnson and Colin G. Pooley, eds. The American Planner: Biographies and Recollections . Donald A. Krueckeberg, ed. Urban Land Policy For the 1980s, the Message for State and Local Government . George Lefcoe, ed. Regional Planning: Evolution, Crisis and Prospects . Gill C. Lim, ed. Relevance and Ethics In Geography . Bruce Mitchell and Dianne Draper. China: The Geography of Development and Modernization . Clifton W. Pannell and Laurence J. C. MA. The Urban Retailing System . Robert B. Potter. Hants. Nonconventional Energy Resources . Philip R. Pryde. Caribbean Migrants: Environment and Human Survival on St. Kitts and Nevis . Bonham C. Richardson. Population and Resources . Harry Robinson. East Los Angeles: History of A Barrio . Ricardo Romo. Integrated Impact Assessment . Frederick A. Rossini and Alan L. Porter, eds. Environmental Aesthetics: Essays in Interpretation . Barry Sadler and Allen Carlson, eds. Earthwatch . Charles Sheffield. Field Techniques and Research Methods in Geography . Robert H. Stoddard. Haiti: Land of Poverty . Robert J. Tata. Weathering and Erosion: Sources and Methods in Geography . Stephen T. Trudgill. Once Beneath the Forest. Prehistoric Terracing in the Río Bec Region of the Maya Lowlands . B. L. Turner, II. The Historical Geography of Scotland since 1707 . David Turnock.  相似文献   

13.

Reviews of geographic software in this article:

DEMO-GRAPHICS: WORLD POPULATIONS AND PROJECTIONS.

ESP

GAUSS.

CEMODEL S. Damus

LIMDEP. William H. Greene

MICROSTAT 4.1

OTIS

PCIPS. (Personal Computer Image Processing System). H.J. Meyers and R. Bernstein.

REGRESSION ANALYSIS OF TIME SERIES (RATS)

SPSS/PC+

URBAN DATA MANAGEMENT SOFTWARE (UDMS)  相似文献   

14.
BOOK REVIEWS     
Book Reviewed in this article: Rabat: Urban Apartheid in Morocco . Janet Abu -Lughod . Marketplaces in a Developing Country: The Case of Western Nigeria . Isaac Ayinde Adalemo . Farming Development and Space: A World Agricultural Geography . Bernd Andreae . Section and Party: A Political Geography of American Presidential Elections, from Andrew Jackson to Ronald Reagan . J. Clark Archer and Peter J. Taylor . Women and Space: Ground Rules and Social Maps . Shirley Ardener , ed. European Progress in Spatial Analysis . R. J. Bennett , ed. The Origins of Academic Geography in the United States . Brian W. Blouet Geographic Perspectives on Global Problems . Ronald Reed Boyce . Seasonal Dimensions to Rural Poverty . Robert Chambers , Richard Longhurst and Arnold Pacey eds. The New Nationalism and the Use of Common Spaces: Issues in Marine Pollution and the Exploitation of Antarctica . Jonathan I. Charney , ed. Communications Tomorrow: The Coming of the Information Society . Edward Cornish , ed. The Design of Suburbia . Arthur Edwards . Explorer on the Northern Plains: Lieutenant Gouverneur K. Warren's Preliminary Report of Explorations in Nebraska and Dakota in the Years 1855–56–57. With an Introduction by Frank N. Schubert . The Changing Climate: Responses of the Natural Flora and Fauna . Michael J. Ford . Essentials of Physical Geography . Robert E. Gabler , Robert J. Sager , Sheila Brazier , and Daniel L. Wise. The Road to Jaramillo . William Glen . Valued Environments . John R. Gold and Jacquelin Burgess , eds. Proximity and Preference: Problems in the Multidimensional Analysis of Large Data Sets . Reginald G. Golledge and John N. Rayner , eds. A Search for Common Ground . Peter Gould and Gunnar Olsson , eds. Geography: Its History and Concepts . Arild Holt -Jensen . A Population Geography . Huw R. Jones . The Human Mosaic: A Thematic Introduction to Cultural Geography, 3rd ed. Terry G. Jordan and Lester Rowntree . Urban Social Geography: An Introduction . Paul Knox . The Anatomy of Job Loss: The How, Why and Where of Employment Decline . Doreen Massey and Richard Meegan . The Information Society as Post-Industial Society . Yoneji Masuda . Map Librarianship, 2nd ed. Harold Nichols . India: Cultural Patterns and Processes . Allen G. Noble and Ashok K. Dutt , eds. The God that Limps: Science and Technology in the Eighties . Colin Norman . Geography: An Introductory Perspective . Robert E. Norris , Keith D. Harries and John D. Vitek . The Politics of Technology Assessment . David M. O'Brien and Donald A. Marchand . Ethnic Segregation in Cities . Ceri Peach , Vaughan Robinson and Susan Smith , eds. Churches and Church Membership in the United States, 1980 . Bernard Quinn , Herman Anderson , Martin Bradley , Paul Goetting and Peggy Shriver . Energy in Australia: Politics and Economics . Hugh Saddler . Development from Above or Below? The Dialectics of Regional Planning in Developing Countries . Walter B. Stóuhr and D. R. Fraser Taylor , eds. Human Impact on the Ecosystem . Joy Tivy and Greg O'Hare . Plants and People: Vegetation Change in North America . Thomas R. Vale . The Mapmakers: The Story of the Great Pioneers in Cartography from Antiquity to the Space Age . John Noble Wilford .  相似文献   

15.
Desertification is a global phenomenon that affects about two billion people. It occurs in arid zones where the annual precipitation is below 400 mm, partic- ularly in the marginal areas of the world's largest deserts. It is a result of water and wind erosion, over- grazing, global warm-ing, improper soil cultivation, and increased pressure ot population growth, and it causes degradation of soil and natural and agricultural vegetation. The direct result is less food for people and livestock, which influences pop- ulation and animal husbandry fluctuations. Despite ef- forts to combat and reduce desertification, the affected areas are annually increasing.  相似文献   

16.
BOOK REVIEWS     
Book Reviewed in this article: The Rice Economy of Asia . Randolph Barker and Robert W. Herdt with Beth Rose. Using Microcomputers: A Guidebook for Writers, Teachers, and Researchers in the Social Sciences . Blaine A. Erie—the Lake that Survived . Noel M. Burns. Geology and Society . Donald R. Coates. Caves and Karst of Kentucky . Percy H. Dougherty, ed. Altered Harvest: Agriculture, Genetics, and the Fate of the World's Food Supply . Jack Doyle. The Middle East and North Africa, A Political Geography . Alasdair Drysdale and Gerald H. Blake. Clamor at the Gates. The New American Immigration . Nathan Glazer, ed. Development and the Landowner: An analysis of the British experience . Robin Goodchild and Richard Munton. Discovering Landscape in England and Wales . Andrew Goudie and Rita Gardner. The Modern Plantation in the Third World . Edgar Graham and Ingrid Floering. Social Relations and Spatial Structures . Derek Gregory and John Urry, eds. The World Food Problem 1950–1980 . David Grigg. Costa Rica: A Geographical Interpretation in Historical Perspective . Carolyn Hall. The Urbanization of Capital: Studies in the History and Theory of Capitalist Urbanization . David Harvey Consciousness and the Urban Experience: Studies in the History and Theory of Capitalist Urbanization . David Harvey. Reviving Main Street . Deryck Holdsworth, ed. Rural Roads and Poverty Alleviation . John Howe and Peter Richards, eds. Uneven Development in Southern Europe: Studies of Accumulation, Class, Migration and the State . Ray Hudson and Jim Lewis, eds. Karst Geomorphology . J. N. Jennings. The Geomorphology of North-west England . R. H. Johnson, ed. Climate Impact Assessment: Studies of the Interaction of Climate and Society . Robert Kates, Jesse Ausubel, Mimi Berberian, eds. Public Service Provision and Urban Development . Andrew Kirby, Paul Knox, and Steven Pinch, ed. State and Market: The Politics of the Public and the Private . Jan-Erik Lane, ed. Living Cities . Twentieth Century Fund Task Force on Urban Preservation Policies. World Climatic Systems . John G. Lockwood. Urban Ethnicity in the United States. New Immigrants and Old Minorities . Lionel Maldonaldo and Joan Moore, eds. Culture and Conservation: The Human Dimension in Environmental Planning . Jeffrey A. McNeely and David Pitt, eds. The Andean Past. Land, Societies, and Conflicts . Magnus Mörner. Gaia: An Atlas of Planet Management . Norman Myers, ed. Progress in Industrial Geography . Michael Pacione, ed. Progress in Political Geography . Michael Pacione, ed. Rivers and Landscape . Geoff Petts and Ian Foster. Urbanization and Planning in the 3rd World: Spatial Perceptions and Public Participation . Robert B. Potter. One Island, Two Nations? A Political Geographical Analysis of the National Conflict in Ireland . D. G. Pringle. Circulation in Third World Countries . R. Mansell Prothero and Murray Chapman. The Ozarks Outdoors: A Guide for Fishermen, Hunters, and Tourists . Milton D. Rafferty. Suburban Burglary: A Time and a Place for Everything . George Rengert and John Wasilchick. Geomorphology and Soils . K.S. Richards, R.R. Arnett, and S. Ellis, eds. The Homes and Homeless of Post-War Britain . Frederick Shaw. Indochinese Refugees in America . Paul J. Strand and Woodrow Jones, Jr. Wild Horses and Sacred Cows . Richard Symanski. Forever Wild: Environmental Aesthetics and the Adirondack Forest Preserve . Philip G. Terrie. The Regional Economic Impact of Technological Change . A.T. Thwaites and R.P. Oakey, eds. The Good Life . Yi-Fu Tuan.  相似文献   

17.
Reviews of geographic software in this article: DEMO-GRAPHICS: WORLD POPULATIONS AND PROJECTIONS. ESP GAUSS. CEMODEL S. Damus LIMDEP. William H. Greene MICROSTAT 4.1 OTIS PCIPS. (Personal Computer Image Processing System) . H.J. Meyers and R. Bernstein. REGRESSION ANALYSIS OF TIME SERIES (RATS) SPSS/PC+ URBAN DATA MANAGEMENT SOFTWARE (UDMS)  相似文献   

18.
19.
《寒旱区科学》2014,(4):I0002-I0003
1. Aims and scope
Sciences in Cold and Arid Regions (SCAR) is a bimonthly journal that publishes in English the latest research achievements in processes and the pattems of the Earth surface system in cold and arid regions. Researches in cold regions emphasize particularly on the cold-region-characterized physical,  相似文献   

20.
设为首页 | 免责声明 | 关于勤云 | 加入收藏

Copyright©北京勤云科技发展有限公司  京ICP备09084417号