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基于“地方依恋”与“美国顾客满意度指数(ASCI)模型”基本理论,通过构建顾客地方依恋与购物满意度之间的结构关系模型,采用通径分析、相关分析及验证性因子分析等研究方法,探讨了苏州观前街历史街区型购物场所顾客地方依恋对购物满意度的影响关系,结果表明：①地方依恋对顾客购物满意度、购物抱怨及购物忠诚度均具有不同程度的影响效应;②地方依恋对顾客购物满意度具有最为显著的正向影响、对购物抱怨的直接负向影响显著、通过顾客购物满意度对购物抱怨具有间接的负向影响,但并不显著;③地方依恋对顾客购物忠诚度的直接影响及以购物满意度为中介变量的间接影响均为显著。最后提出了增进观前街与顾客之间人地情感联结关系,以提高顾客游憩及休闲购物满意度的主要途径。 相似文献
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在分析了顾客的要求结构基础上,逐步确定了顾客满意指标和顾客满意级度,并且对收集顾客满意信息的方式、内容及渠道提出看法及改进措施。 相似文献
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Sven Illeris 《Geografisk tidskrift / udgivet af Bestyrelsen for Det Kongelige danske geografiske selskab》2013,113(1):120-131
Geografisk Tidsskrift, Danish Journal of Geography 97: 120–131, 1997. The location of services in the Copenhagen region is described and analyzed. Six types of services are distinguished: Local private and public services, serving the daily needs of the population, e.g. retailing, have suburbanized, closely following the distribution of population, though with a time-lag. The same goes for services which serve more special needs, e, g, hospitals. Among producer services, some remain in the centre of Copenhagen, e.g. lawyer firms, partly for historical reasons, partly to minimize costs of face-to-face contacts with business partners. But contrary to traditional theory, most producer services are suburbanizing, mainly in order to find large sites and to improve their accessibility for cars. Some have shifted to the western suburbs to reduce costs (back offices) or to be close to the traffic arteries which connect Copenhagen with the rest of Denmark (wholesaling). Business services, e.g. engineering consultants, have primarily moved to the northern, amenity-rich suburbs, for reasons of prestige and of proximity to their high-status labour force. Still other services have located in a more hap-hazard way where they could find large areas, e.g. the airport and military establishments. 相似文献
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