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基于数字足迹的河南省A级景区旅游流网络特征研究
引用本文:侯贺平,王靓,任婉倩,贾淑芳.基于数字足迹的河南省A级景区旅游流网络特征研究[J].地域研究与开发,2022,41(1):91-97.
作者姓名:侯贺平  王靓  任婉倩  贾淑芳
作者单位:河南农业大学林学院,郑州450002;华中师范大学城市与环境科学学院,武汉430079
基金项目:河南省高校人文社会科学研究一般项目(2021-ZZJH-160);河南省博士后科研启动项目(247974);河南省哲学社会科学规划项目(2021BSH006)。
摘    要:以携程旅行网站上发布的关于河南省景区旅行游记作为数据来源,运用社会网络分析和空间分析方法分析河南省A级景区空间网络特征。结果表明:河南省A级景区旅游流网络中4A级及以上资源禀赋较高的景区与其他景区联系频繁,客流量最多的景区主要分布在洛阳、郑州、开封和焦作;龙门石窟、嵩山少林寺、白马寺、香严寺、云台山-神农山-青天河景区、万仙山风景区6个景区的节点中心性和结构洞分析排名靠前,资源优势显著,旅游吸引力较强,竞争优势明显,位于网络的核心地位;河南省A级景区网络整体规模大但密度低,核心-边缘结构明显,核心节点对边缘节点的带动作用不强,凝聚子群在郑、汴、洛地区呈现集聚发展趋势,整体网络具有一定的流通性和集聚性,呈现小世界网络特征。

关 键 词:数字足迹  社会网络分析  A级景区  网络结构  河南省

Research on Characteristics of Tourism Flow Networks of A-level Scenic Spots in Henan Province Based on Digital Footprint
HOU Heping,WANG Jing,REN Wanqian,JIA Shufang.Research on Characteristics of Tourism Flow Networks of A-level Scenic Spots in Henan Province Based on Digital Footprint[J].Areal Research and Development,2022,41(1):91-97.
Authors:HOU Heping  WANG Jing  REN Wanqian  JIA Shufang
Institution:(Forestry College, Henan Agricultural University, Zhengzhou 450002, China;College of Urban and Environmental Science, Central China Normal University, Wuhan 430079, China)
Abstract:This paper uses the travel notes about scenic spots in Henan Province published on the Ctrip tourism website as the data source,then using social network analysis and spatial analysis methods to analyze the spatial network characteristics.The results show that:Because of high tourism resource endowment,class 4A and 5A tourist spots have frequent contact with other scenic spots.The most visited scenic spots are mainly distributed in Luoyang,Zhengzhou,Kaifeng and Jiaozuo.These six scenic spots including Longmen Grottoes,Songshan Shaolin Temple Scenic Area,White Horse Temple,Xiangyan Temple,Yun Taishan-Shennong Mountain-Qingtianhe Scenic Area,Wanxian Mountain Scenic Spot,have higher rankings of centrality and structural hole analysis which benefit from remarkable resource superiority and strong tourist attraction.Most of them are located in the important position of the network.The overall size of the A-level scenic spot network in Henan Province is large but the density is low.The core-edge structure is obvious.The core nodes have little effect on the edge nodes.Cohesive subgroups show agglomeration development trends in Zheng-Bian-Luo areas,and the overall network shows the characteristics of small-world networks.According to the analysis of network node characteristics and overall structural characteristics of A-level scenic spots in Henan Province,suggestions for the optimal development of scenic spots are proposed.
Keywords:digital footprint  social network analysis  A-level scenic spot  network structure  Henan Province
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