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乡村旅游政策变迁影响路径的组态视角研究——基于黄山案例地的定性比较分析
引用本文:张圆刚,黄业坚,余向洋.乡村旅游政策变迁影响路径的组态视角研究——基于黄山案例地的定性比较分析[J].地理科学进展,2021,40(3):457-467.
作者姓名:张圆刚  黄业坚  余向洋
作者单位:1.上海师范大学旅游学院,上海 200234
2.中山大学旅游学院,广州 510275
3.黄山学院旅游学院,安徽 黄山 245041
基金项目:国家自然科学基金项目(41571140);上海师范大学旅游学院学术前瞻性研究项目(KY2020-BX4)
摘    要:在中国制度背景下,乡村旅游的发展与政策变迁紧密相关。论文采用多变量交互作用的清晰集定性比较分析(csQCA)方法,基于多源流理论探索乡村旅游政策变迁的动力机制,分析由组织/领导变更、乡村规划政策变更、本地文化政策变更、东道主居民参与以及旅游市场舆情组成的乡村旅游政策变迁影响的构型。研究发现:① 单项因素影响中,组织/领导的变更对文旅局层面的旅游政策出台产生了更大的影响力,东道主居民参与在市级政策的出台上产生了更大的影响力,但所有单因素均不构成乡村旅游政策变迁的必要条件;② 在可能形成的32条路径组合中,存在4个充分性条件的特定组合路径影响市级层面的乡村旅游政策变迁,3个充分性条件特定组合路径影响文旅局层面的乡村旅游政策变迁;③ 对于市级旅游政策变迁来说,乡村规划政策变更、旅游市场舆情和东道主居民参与具有同等重要的影响力,旅游部门的领导变更在组合中影响力相对较小;④ 对于文旅局层面的政策变更来说,组织领导变更、乡村规划政策变更、本地文化政策变更具有同等重要的影响力,东道主居民参与和旅游市场舆情在路径中影响较小;⑤ 多源流的政策变迁动力下旅游政策的效应涉及社会民生等多领域。研究可为未来政策研究领域的深入与政策制定提供参照。

关 键 词:乡村旅游政策  政策变迁  影响路径  定性比较分析  黄山  
收稿时间:2020-05-13
修稿时间:2020-07-11

Pathway of influence of rural tourism policy change from the perspective of configuration: Qualitative comparative analysis based on Huangshan case study
ZHANG Yuangang,WONG IpKin Anthony,YU Xiangyang.Pathway of influence of rural tourism policy change from the perspective of configuration: Qualitative comparative analysis based on Huangshan case study[J].Progress in Geography,2021,40(3):457-467.
Authors:ZHANG Yuangang  WONG IpKin Anthony  YU Xiangyang
Institution:1. College of Tourism, Shanghai Normal University, Shanghai 200234, China
2. School of Tourism Management, Sun Yat-sen University, Guangzhou 510275, China
3. School of Tourism, Huangshan University, Huangshan 245041, Anhui, China
Abstract:Under the institutional background of China, the development of rural tourism is closely related to the change of policies. In this study, the dynamic mechanism of rural tourism policy change was explored by using the clear set qualitative comparative analysis method of multivariable interactions. This method emphasizes that through the continuous dialogue of empirical data and relevant theories, the possible causality of the research target can be mapped out from small and medium sample data. This method was used due to the following considerations: First, the main feature of the clear set qualitative comparative analysis method is its treatment of dichotomous variables, especially phenomena "occurring" and "not occurring", thus it is suitable for examining whether there is a change in policy in this study. Second, the core of the qualitative comparative analysis method of clear set is not to consider each condition variable as an independent variable, but to consider it in combination with other variables in different ways. The results of rural tourism policy change in Huangshan depend on different influencing factors at the same time and the use of clear set qualitative comparative analysis method can discover multiple pathways with equivalent results. Third, the relationship between the single factors causing Huangshan rural tourism policy change is not symmetrical and the clear set qualitative comparative analysis method is useful for such analysis. Fourth, the use of qualitative comparative analysis method of clear set can find out multiple pathways with equivalent results. This method can compare different cases in the same area, explore the combination of antecedent conditions in accordance with the theoretical logic, and establish the causal relationship between various combinations of conditions and the interpreted results. Based on the above, this research explored the configuration of the impact of rural tourism policy change, which is composed of organization/leadership change, rural planning policy change, local cultural policy change, host resident participation, and tourism market public opinion. The results show that: 1) Among the individual factors, the change of organization/leadership has a greater influence on the tourism policies at the level of tourism bureau and the participation of host residents has a greater influence on the policies at the city level, but all individual factors are not sufficient for the change of rural tourism policies. 2) Among the 32 alternative path combinations, there are four specific combination pathways with sufficient conditions that affect the changes of rural tourism policies at the municipal level, and there are three specific combination pathways with sufficient conditions that affect the changes of rural tourism policies at the tourism bureau level. 3) For the change of tourism policies at the municipal level, the change of rural planning policy, public opinion of tourism market, and the participation of host residents have similar degrees of influence, and the influence of leadership change of the tourism department is relatively small. 4) For the change of policies at the level of tourism bureau, the change of organization and leadership, the change of rural planning policy, and the change of cultural policy have similar degrees of influence, and host resident participation and public opinion of tourism market have less influence in this pathway.
Keywords:rural tourism policy  policy change  pathway of influence  qualitative comparative analysis  Huangshan  
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