| 区域旅游目的地竞争优势的空间聚类分析——以浙江省为例 |
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| 引用本文： | 陈思源.区域旅游目的地竞争优势的空间聚类分析——以浙江省为例[J].地域研究与开发,2012,31(1):85-88. |
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| 作者姓名： | 陈思源 |
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| 作者单位： | 广西财经学院工商系,南宁530003;四川大学经济学院,成都610064 |
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| 基金项目： | 广西自然科学基金，教育部人文社会科学研究西部和边疆地区项目，广西高校优秀人才资助计划 |
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| 摘 要： | 基于两维图论聚类方法,将主成分分析与两维图论聚类分析有机结合,建立区域旅游目的地竞争优势综合评判模型.首先,建立区域旅游业竞争优势的评价指标体系；接着,利用主成分分析方法对区域旅游竞争优势进行综合评估,并将其应用于浙江省旅游竞争优势评价；最后,以各个旅游目的地的主成分因子为分类对象,采用两维图论聚类法,对各地的旅游竞争优势进行空间聚类分析.研究结果表明,主成分分析与两维图论聚类分析有机结合研究区域旅游目的地的竞争优势是可行的,两维图论聚类能较好地反映区域旅游竞争优势和空间相关性,其结果将有助于决策者制定区域旅游发展战略.
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| 关 键 词： | 旅游目的地 两维图论聚类 浙江省 |
The Spatial Clustering on the Competitive Advantage of Regional Tourism Destinations: A Case Study of Zhejiang Province |
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| Chen Siyuan.The Spatial Clustering on the Competitive Advantage of Regional Tourism Destinations: A Case Study of Zhejiang Province[J].Areal Research and Development,2012,31(1):85-88. |
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| Authors: | Chen Siyuan |
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| Institution: | Chen Siyuan1,2 (1.School of Business Management,Guangxi University of Finance and Economics,Nanning 530003,China;2.School of Economics,Sichuan University,Chengdu 610064,China) |
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| Abstract: | In this paper,a regional tourism destination competitiveness comprehensive evaluation model has been established based on the combination of two-dimensional graph clustering method and principal component analysis method.First,the evaluation index system has been establishd about the competitiveness of regional tourism.And then,the competitive of regional tourism comprehensive advantages has been assessed using principal component analysis method,and applied to evaluation of competitive advantage of tourism in Zhejiang Province.Finally,the spatial clustering of the main component of each destination factor for the classification had beeen analysised using the two-dimensional graphics cluster method.The results show that: the main component analysis and cluster analysis of two-dimensional combination of graph theory of competitive advantage of regional tourism destination is feasible,and the two-dimensional graphics cluster can reflect the competitive advantage of regional tourism and spatial correlation.The results will help decision makers develop regional tourism development strategy. |
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| Keywords: | tourism destination two-dimensional graphics cluster Zhejiang Province |
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