| 基于随机森林模型的农业电子商务浅析——洛川苹果网络销售问题与对策 |
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| 引用本文： | 张晓涵,马敏飞,杨联安.基于随机森林模型的农业电子商务浅析——洛川苹果网络销售问题与对策[J].地下水,2020(1):119-122. |
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| 作者姓名： | 张晓涵 马敏飞 杨联安 |
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| 作者单位： | 西北大学城市与环境学院 |
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| 基金项目： | 国家大学生创新创业训练计划项目:“基于随机森林模型的苹果精准营销预测——以洛川苹果为例”(201810697005)。 |
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| 摘 要： | 随着互联网产业的飞速发展,电子商务开始进入农业领域。以电子商务起步较早的"洛川苹果"作为研究对象进行调研。基于随机森林模型的决策树集成算法,对农业网络销售体系整体进行数据分析,模型构建,从问题表象出发挖掘其在不同部分的影响因子,最终基于影响因素解决问题,提出合理化建议:加强农村基础设施建设、健全农村公共服务体系以及完善农村电子商务培训制度等,因地制宜,推进农业电子商务的健康发展。
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| 关 键 词： | 电子商务 洛川苹果 随机森林 决策树 网络销售 |
Analysis of Agricultural Electronic Commerce Based on Stochastic Forest Model--Problems and Countermeasures of Online Sales of Luochuan Apple |
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| ZHANG Xiao-han,MA Min-fei,YANG Lian-an.Analysis of Agricultural Electronic Commerce Based on Stochastic Forest Model--Problems and Countermeasures of Online Sales of Luochuan Apple[J].Groundwater,2020(1):119-122. |
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| Authors: | ZHANG Xiao-han MA Min-fei YANG Lian-an |
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| Institution: | (College of Urban and Environmental Sciences,Northwest University,Xi'an 710127,China) |
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| Abstract: | With the rapid development of Internet industry,e-commerce has begun to enter the field of agriculture. The research object is " Luochuan apple" which started earlier in e-commerce. Based on the decision tree integration algorithm of Stochastic Forest model,the whole agricultural network sales system is analyzed,the model is constructed,and the influencing factors in different parts are excavated from the problem representation. Finally,based on the influencing factors,the rationalization suggestions are put forward: strengthening the rural infrastructure construction,improving the rural public service system and improving the rural e-commerce training system. Degree and so on,adjust measures to local conditions,promote the healthy development of agricultural e-commerce. |
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| Keywords: | electronic commerce Luochuan apple Random Forest decision tree network sales |
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