| 民族文化旅游产品的体验化设计与创新——以彝族十月太阳历文化园为例 |
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| 引用本文： | 王婷,明庆忠,李庆雷.民族文化旅游产品的体验化设计与创新——以彝族十月太阳历文化园为例[J].云南地理环境研究,2007,19(6):130-135. |
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| 作者姓名： | 王婷 明庆忠 李庆雷 |
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| 作者单位： | 云南师范大学,云南,昆明,650092 |
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| 摘 要： | 体验经济赋予了民族文化旅游产品新的内涵,也促使民族文化旅游产品的体验化设计成为必然.民族文化旅游产品体验化设计应遵循产品独特性、体验主题化、高度参与性、文化真实性的原则,从体验主题的确定、体验氛围营造、体验活动的策划、体验线路的安排和旅游纪念品的设计等5个方面进行.
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| 关 键 词： | 民族文化 体验化 产品设计 太阳历文化园 |
| 文章编号： | 1001-7852（2007）06-0130-06 |
| 收稿时间： | 2006-10-18 |
| 修稿时间： | 2007-09-23 |
THE EXPERIENCE-LAYOUT AND INNOVATION OF ETHNIC CULTURAL TOURISM PRODUCTS——A CASE STUDY ON YI PEOPLE TEN-MONTH SOLAR CALENDAR CULTURE GARDEN |
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| WANG Ting,MING Qing-zhong,LI Qing-lei.THE EXPERIENCE-LAYOUT AND INNOVATION OF ETHNIC CULTURAL TOURISM PRODUCTS——A CASE STUDY ON YI PEOPLE TEN-MONTH SOLAR CALENDAR CULTURE GARDEN[J].Yunnan Geographic Environment Research,2007,19(6):130-135. |
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| Authors: | WANG Ting MING Qing-zhong LI Qing-lei |
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| Abstract: | The period of Experience economy has endowed ethnic cultural tourism products with new connotation, so making experience-layout of ethnic cultural tourism products is inevitably. Experience-layout of ethnic cultural tourism products should follow these principles that are peculiar product, products to the subject ,completely participation and authentic culture. Then it could design around these aspects such as experience theme, experience atmosphere, experience action, experience route, souvenirs and so on. |
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| Keywords: | ethnic culture experiencing product designing Solar Calendar Culture Garden |
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