| 都市历史文化街区游客文化景观感知对重游意愿的影响——以南京夫子庙为例 |
| |
| 引用本文： | 锁宇,孙景荣.都市历史文化街区游客文化景观感知对重游意愿的影响——以南京夫子庙为例[J].云南地理环境研究,2014(3):32-39. |
| |
| 作者姓名： | 锁宇 孙景荣 |
| |
| 作者单位： | 南京晓庄学院社会发展学院,江苏南京211171 |
| |
| 基金项目： | 南京晓庄学院校级科研项目（2013NXY68）资助. |
| |
| 摘 要： | 研究以南京夫子庙为例,从文化景观感知角度出发构建都市历史文化街区旅游者文化景观感知指标体系,探讨其对重游意愿的影响。研究发现,（1）游客文化景观感知分为四个维度：“曲艺表演和手工艺品文化景观感知”、“儒学建筑和名人故居文化景观感知”、“饮食文化和交通工具文化景观感知”、“节庆民俗活动文化景观感知”。（2）夫子庙历史文化街区游客对于文化景观感知的四个维度的认同度均和游客的重游意愿之间都有着显著的相关关系。（3）旅游者对夫子庙节庆民俗活动文化景观以及夫子庙饮食文化和交通工具文化景观的感知到的认同度越高,则其重游的意愿也就越强烈。
|
| 关 键 词： | 都市历史文化街区 重游意愿 文化景观感知 旅游者 南京夫子庙 |
THE IMPACT OF URBAN HISTORIC CULTURAL LANDSCAPE PERCEPTION OF TOURISTS REVISIT INTENTION - A CASE STUDY OF CONFUCIUS TEMPLE IN NANJING |
| |
| Institution: | SUO Yu, SUN Jing - rong (Nanjing Xiaozhuang University College of Social Development, Nanjing 211171, Jiangsu, China) |
| |
| Abstract: | The study Confucius Temple in Nanjing, for example, from the perspective of the cultural landscape perception of urban historical and cultural blocks to build tourist and cultural landscape perception index system, to explore its impact on the willingness of revisiting. The study found that （ 1 ） the perception of tourists Cultural Landscape is divided into four dimensions： the ＂folk art performances and crafts cultural landscape perception,＂ ＂Confucianism architectural and cultural landscape Celebrities perception＂, ＂transport food culture and cultural landscape perception,＂ ＂folk festival activities cultural landscape perception. ＂ （2） Confucius historical and cultural district of tourists perceive the degree of recognition of the cultural landscape between the four dimensions are revisiting willingness tourists have a significant correlation. （3） tourist activities on the Confucius Temple Festival Folk Cultural Landscape and Confucius Temple transport food culture and cultural landscape perceived higher degree of recognition, their willingness to revisit the more intense. |
| |
| Keywords: | revisit intention cultural landscape perception tourists Confucius temple |
| 本文献已被 维普 等数据库收录！ |
|
