| 国家级风景名胜区生态旅游开发中的产品设计研究——以浙江省公盂岩景区为例 |
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| 引用本文： | 赵磊,庄志民.国家级风景名胜区生态旅游开发中的产品设计研究——以浙江省公盂岩景区为例[J].热带地理,2009,29(3). |
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| 作者姓名： | 赵磊 庄志民 |
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| 作者单位： | 华东师范大学,商学院旅游学系,上海,200241 |
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| 基金项目： | 华东师范大学重点社科类研究项目，上海市教育发展基金会资助项目 |
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| 摘 要： | 介绍公盂岩国家级风景名胜区生态旅游资源概况,分析公盂岩景区进行生态旅游产品设计的必要性和可行性,提出其进行生态旅游产品设计所遵循的原则.在立足于生态旅游资源本底特征及专项目标市场的旅游诉求的基础上,设计出公盂岩景区的生态旅游活动项目及生态旅游线路,并对本区在生态旅游开发中的产品设计提出一些建议.
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| 关 键 词： | 公盂岩国家级风景名胜区 生态旅游产品设计 |
Product Design of Ecotourism Exploitation:A Case Study of Gongyuyan Scenic Spot in Zhejiang Province |
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| ZHAO Lei,ZHUANG Zhimin.Product Design of Ecotourism Exploitation:A Case Study of Gongyuyan Scenic Spot in Zhejiang Province[J].Tropical Geography,2009,29(3). |
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| Authors: | ZHAO Lei ZHUANG Zhimin |
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| Institution: | Department of Tourism;School of Business;East China Normal University;Shanghai 200241;China |
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| Abstract: | With the development of tourism and the tourism-related environmental deterioration,the shortcomings of traditional tourism have gradually emerged.In order to protect resources and the environment,people have begun to pursue new forms of tourism.As an environment-based tourism development approach,ecotourism has been widely recognized,which promotes the sustainable development of China's tourism industry,protects the ecological resources,and plays an important role in the realization of economic,social and ... |
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| Keywords: | Gongyuyan National Scenic Spot ecotourism product design |
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